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Best of Both Worlds: Digital Hybrid and Variable Data Printing

Combining digital and analog garment printing techniques opens up a plethora of possibilities.

By Michelle Moxley

Digital hybrid printing is a union between analog screen printing and digital direct-to-garment (DTG) printing, two of the most common embellishment technologies in use today. Essentially, a hybrid line consists of an automatic screen-printing press with a CMYK digital printer located on one of the print stations, with the ability to combine screen- and inkjet-printed graphics on each garment.

DTG and screen printing each have their own unique strengths. DTG is capable of printing short-run quantities with minimal make ready, while screen printing offers rapid print speed with price-competitive consumables that make it the ideal choice for high-volume production. Additionally, with screen printing, any ink color and almost any fabric including polyester can be printed easily, and an unlimited range of special effects can be achieved.
Full article you can read here.

Polish version of this article was published in July-August 2019 issue of "Świat DRUKU" (The World of Printing).

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