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PrintCity To Present VAPack Packaging Project At The bvdm Print-Media Congress 2011
PrintCity has been invited to present its VAPack Value Added Packaging project results at the Print-Media Congress being organised by the bvdm in Berlin on October 20, 2011. Presenters on this creative packaging subject will be Rainer Kuhn of PrintCity and Alexander Dort of CMD, designer and creator of the VAPack samples. The presentation is being made using shared knowledge from PrintCity members & partners involved.
The PrintCity presentation will focus on showing new possibilities for packaging differentiation and positioning. The packaging industry is facing many challenges, including pressure on price and increasing competition. Innovative VAP technologies and new functions, including linkage to electronic media, are offering an added value opportunity for brand owners, designer and printers. PrintCity speakers will explain how and why.
Full details of the Print-Media Congress, organised by the bvdm in partnership with Druck & Medien magazine on October 19/20, can be found at www.print-media-forum.de or on the bvdm web site at http://bit.ly/qb3wNm
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